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SAP becoming the anchor customer for this Munich AI facility signals a major shift in their AI strategy from just building Joule on top of cloud providers to actually securing dedicated compute. The €1 billion investment and 10,000 GPUs mean SAP is serious about competing with hyperscalers on AI model training rather than just inference. For a German company like SAP, having Europe-first computing infrastructure is strategic, it solves data residency issues that have been plaguing their European custmers for years. The timing makes sense too, SAP needs massive compute capacity to train industry-specific LLMs for manufacturing, supply chain, and finance use cases across their S/4HANA base.

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